More on MLM lead generation
A few more brief comments on MLM lead
generation....
1. The quality of the lead source is
only one factor.....important but not as much a contibutor as
"you". You are the determiner of the real success with any
lead source. That's why peoples experiences vary so much.
2. Success with leads is most about
numbers, time, & "you". Sufficient numbers, followed
consistently over time (minimum of 6 months), & applying a
disciplined method of follow-up will show results with most any lead
source.
3. A quality generic lead source is a
good thing (must be pre-qualified, 48 hrs old or less, non-shared,
& exclusive to warrant quality label). Company generated specific
leads are a better "good thing". Generating quality leads
yourself is the best "good thing". Doing all 3 is the
"really best good thing". Everything else is a waste.
I'm sorry but comments like "I
tried a batch & they didn't work" (insufficient numbers &
time)....."they sucked" (absent detail on your
contact/follow-up method, numbers & time).....etc. don't really
support a position very well.
Understand that there really are only
a very few legit quality lead sources (private generators not
available to general public) that all the quality leads programs use
to some extent. Plus the quality leads programs will also generate
their own leads too as a major part of their
"program".....AND give you the ability to do the same thing.
So actually there's not a lot of difference between the top lead
programs....and there are very few of them.
The others are just knock offs buying
the leads from wherever they can get them at the lowest cost
possible....and/or creating their own co-registration leads (folks who
"sign-up" for some kind of a freebie or a contest) then
reselling them to you.....pure junk.
Just because it's cheap doesn't make
it good. Just because it costs more doesn't make it bad. Cost is
relative to each individual when all "you" factors discussed
in my article "What's The Straight Scoop On MLM Leads
Programs?" are present & functioning effectively.
Herein lies your first business
decision when it comes to leads. Do you buy them from a quality source
(generic &/or company specific....financial cost but saves you
time & effort of generating them yourself).....or do you generate
your own (invest time & effort but lower your financial cost).
Your choice based soley on what's
best for you.
And remember...you CAN do both.
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